For the system to count clicks on links in HTML code, you must rewrite the click URL. Just after the <a href=” and before the http://, insert “EASLink=.
<a href="http://www.advertiser.com/offer.html"> must be rewritten to: <a href="EASLink=http://www.advertiser.com/offer.html">
Cxense Display will automatically insert an individual keyword value for each click URL you rewrite with “EASLink”. The keyword value will include creative number and an individual link number.
When pulling reports on Campaigns using this method, do not forget to include the keyword parameter.